How do take traditional media which is today whether print, online, tv or mobile are looking for a business model(s)? Behavioral signals are the persuasive technologies that when aggregated into markets and […]

Posed a question? How do we convert hundreds of billions of dollars in liabilities into assets with business models that disrupt the current models because of which assets are now liabilities and […]

Quick note update this morning and great weather here on campus. Why is designing for “Behavior” such a critical component and competitive advantage today? Because cost of technology per behavior is less […]

Jeff Immelt of GE said, “My God I wish I had thought of that,” where the prosumer business model trumped utilities and OEMs around typical consumer thinking.  Fragmentation of inventory is over […]

What has news of an election in India cause it’s stock markets to rise exponentially in days,where with a good percentage companies for years have been impacted with low stock turns, high inventory, […]

#behaviors of #PredictableIrrationality, the visible hand of economics!.

At the Stanford Peace Innovation Lab, we are doing some exciting work as a team on behavioral economics, persuasive technologies and what the simple but next deep insight is. We believe it’s […]